The Seamless Enterprise

Comprehensive news and discussion of enterprise communications and converged network solutions.

VoIP is More than Plumbing

on January 21, 2009 by Shaun Ledgerwood

Steve Parrott made lots of good points in his blog entry about the VoIP-is-Dead Debate, but I’d like to focus on one comment in Om Malik’s original GigaOM posting quoting Alec Saunders on VoIP. Saunders characterized VoIP this way: “Voice over IP is just a transport and signaling technology. It’s plumbing.”

While we understand the point Alec was trying to make, we have to disagree. If anything, VoIP as an application is the “liquid” that moves through the IP plumbing. But then, the other applications that Parrott talked about, such as conferencing and collaboration, unified messaging, location-based services, and instant messaging, are also liquids that the plumbing enables as much as it transports.

While the concept of carrier networks as dumb pipes may have had some validity in the past, in the IP-centric world, it’s far from true. There is so much intelligence inherent in the IP network that the plumbing comparison barely holds up anymore. If your household plumbing had the capability to reroute itself around (and repair) leaks, dynamically adjust flows, and instantly add pipes to any needed location, then maybe it would be a fair metaphor.

We’re in an age where networks have to be highly intelligent, because the applications themselves demand it. We consistently hear from our customers, who want to know how best to maximize the effectiveness of their specific applications over the new generation networks. Even voice, in instances such as wireless-wireline convergence, for example, needs the foundation of a smart, IP-based network to deliver on its convergence promise.

If you have missed out on all the VoIP dead or alive rhetoric, catch up by reading these blogs.
Obviously VoIP is Alive and Well; Those with VoIP’s blood on their hands;
Speaking the Unspeakable – VoIPVoIP is NOT Dead!; VoIP Out for 2009Jon Arnold Proclaims VoIP is Not DeadVoIP in 2008 – “I’m not Dead”


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About the Author

Shaun Ledgerwood is the Director for Global Channel Support in Sprint’s Wireline Business Unit. He provides support and advice to Sprint’s sales channels to ensure Sprint has the appropriate sales strategy for each channel, that the strategy is implemented and that Sprint effectively acts upon field and customer feedback. This role also represents Sprint’s wireline business unit to its customers, and external parties such as industry analysts. Shaun has 16 years experience building, restructuring and reinvigorating telecommunications businesses around the world. He has a Bachelors Degree in Commerce from the University of Cape Town, a Masters Degree in Finance from the London Business School, and is a Chartered Accountant.

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